Revel Stoke is a bold but remarkably smooth whisky distilled in Canada. Inspired by the tradition of rugged Canadian outdoorsmen customizing their rye whisky with unique blends of vanilla and spices.
After having success with their Canadian and Spiced blends, they wanted to branch out into the flavored whisky category. We introduced Revel Stoke Roasted Apple Flavored Whisky. With just the right balance of apple flavor and whisky, this addition proves that the apple doesn’t fall far from the tree. The new flavor launch included labels, collateral and point of sale materials.
Scope: Label design, Package design, Brand collateral