NuNaturals is a family owned and operated company that has been providing delicious, healthy products for over 26 years. They offer a wide selection of all natural, plant-based sweeteners, baking ingredients and dietary supplements.
They required a logo refresh, as well as a label and package design update across their family of products. They wanted to appear more fresh to their consumers, so we used vibrant colors and patternwork to capture this idea. Each product utilizes the same pattern, but a different array of colors so they are individually unique.
This was a proposed concept created for Interact on Shelf.
Scope: Rebrand, Label design, Package Design, Logo Design, Patternwork